Here at the ABA, we have a love for sharing great content relevant to our industry and in the spirit of sharing the love; we have hand-picked some stories we hope you will enjoy over your morning coffee.

Late last March, members of the ABC and CAB endorsed the two organisations coming together under the new Audited Media Association of Australia (AMAA) brand. 

The ABC executive committee has announced the newspaper Optional Exclusion dates for 2014.

With help from the Realview team, the Accountability in Ad Spend 2012 conference wrap up, ‘All the Best Bits,’ is now available as a Realview Facebook app.

The Audited Media Association of Australia ('AMAA'), formerly the Audit Bureaux of Australia, is seeking expressions of interest from web measurement technology providers, to provide a measurement solution for a new range of metrics under its Web Audit Service, addressing members' needs in today’s dynamic media landscape.

Audited Media Association of Australia is the new brand identity of the combined ABC and CAB which will more accurately reflect their evolving leadership in media auditing and accountability. The new brand was endorsed by members of both ABC and CAB and reinforces their role in providing the media industry with independently audited data.

Following the decision made by the Interactive Advertising Bureau (IAB) Measurement Council in conjunction with the Media Federation of Australia (MFA) and the Australian Association of National Advertisers (AANA), Nielsen will be retiring the monthly Unique Browser metrics at the end of February 2013.

Here at the ABA, we have a love for sharing great content relevant to our industry and in the spirit of sharing the love; we have hand-picked some stories we hope you will enjoy over your morning coffee.

The festive season, with all of its treats and downtime, is now well and truly a distant memory. The business end of the year is upon us and we have some important information to share.

Why not start the year with a quick refresher for you and your team on how you can get the most from your audit?